I was working offsite at a client office recently and had a huge reminder about the power of the right kind of direct mail – that is, marketing items or content that is relevant and interesting for your contacts.
Tue, Aug 10, 2010
It’s not a big surprise that you’re supposed to have a website these days. In fact, there’s probably not a business in Australia that doesn’t have some kind of web page. However, having an ordinary site (and no-one is saying ours is a work of art) can really kill a sale when you sell high involvement products and services.
Tue, Feb 23, 2010
The government has introduced the new Fair Work Bill that covers quite a lot of ground, but one area I have been struggling to come to terms with is the mandate to provide flexible working hours for working parents with children under school age.
Wed, Feb 10, 2010
Liz is a director of both Outsource and Recognition PR and is responsible for daily business operations for both companies, as well as managing the consulting and production teams to achieve the best possible results for clients.
Wed, Feb 10, 2010
Adam is responsible for strategic client counsel, client liaison and business development for Recognition PR and Outsource.
Adam’s strength is developing marketing and communications programs that drive sales and deliver effective and measurable results for clients operating in B2B markets.
Mon, Feb 8, 2010
Ever wanted to travel back in time? Do you hanker for the nostalgia of the 70s, 60s or even those golden retro years of the 50s? Do you feel that Australia should be transported back to those “good old days”?
Well, 2010 may provide you with that opportunity, with the latest Bill to amend the current [...]
Monday, September 6, 2010
0 Comments