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Help me to:
- Are you constantly asking partners to apply for MDF?
- Do you want partners to run better lead-generation campaigns?
- Is your channel team becoming a marketing help desk?
- Do you want more control over partner-run campaigns?
- Do you need a central database to record partner contacts?
- Do you want to handle MDF workflow more efficiently?
- Do you need to tier the information you send to partners?
- Could you get more done if your partner-facing sales and marketing content was curated for you?
- Do you want to move away from quarterly, one-size-fits-all partner sales promotions?
- Do you want to minimise program administration while increasing partner engagement
- Do you want access to real-time dashboards that lets you track sales
- Do your partners sell complex products and services with a medium-to-long sales cycle?
- Would your partners sell more if they ran lead-nurture campaigns over multiple months?
- Do you want to offer partners access to content-based marketing?
Channel strategy services
- Are your solutions sold through the right kinds of partners?
- Is your coverage model efficient and effective?
- Is your product offering channel ready?
- Is your channel program driving sales?
Strategy execution services
- Do you want your channel partners to trust and like working with your company?
- Do you want to confirm your channel structure is still optimal?
- Do you want joint planning with partners to result in reliable outcomes?
- Would you like your partner managers to build quality relationships with partners?
- Are your partners’ profits under pressure as the market moves to subscription-based licencing models?
- Do you want to help your partners add services and solution selling to their business model?
- Are some of your partners finding it hard to innovate and become services-led?
- Do you rely on multiple agencies to deliver different services?
- Is managing multiple agency relationships a job in itself?
- Would it be more efficient if requirements could be delivered by one agency?