How to write email invitations that get results

Outsource blog: How to write email invitations that get resultsIf you’ve written an invitation to an event you know that, while it seems simple at first, you are very quickly faced with decisions about what information to include and what to leave on the cutting room floor.  It should be easy right?

The trouble is, many invitations I receive seem to forget what they’re trying to achieve (asking me to attend an activity).

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