Vendors & distributors

Partner AdvanceTM

  • Are you constantly asking partners to apply for MDF?
  • Do you want partners to run better lead-generation campaigns?
  • Is your channel team becoming a marketing help desk?
  • Do you want more control over partner-run campaigns?

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Partner Manager

  • Do you need a central database to record partner contacts?
  • Do you want to handle MDF workflow more efficiently?
  • Do you need to tier the information you send to partners?
  • Could you get more done if your partner-facing sales and marketing content was curated for you?

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Power2SellTM

  • Do you want to move away from quarterly, one-size-fits-all partner sales promotions?
  • Do you want to minimise program administration while increasing partner engagement
  • Do you want access to real-time dashboards that lets you track sales

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Nurture2SellTM

  • Do your partners sell complex products and services with a medium-to-long sales cycle?
  • Would your partners sell more if they ran lead-nurture campaigns over multiple months?
  • Do you want to offer partners access to content-based marketing?

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Channel strategy services

  • Are your solutions sold through the right kinds of partners?
  • Is your coverage model efficient and effective?
  • Is your product offering channel ready?
  • Is your channel program driving sales?

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Strategy execution services

  • Do you want your channel partners to trust and like working with your company?
  • Do you want to confirm your channel structure is still optimal?
  • Do you want joint planning with partners to result in reliable outcomes?
  • Would you like your partner managers to build quality relationships with partners?

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Partner transformation

  • Are your partners’ profits under pressure as the market moves to subscription-based licencing models?
  • Do you want to help your partners add services and solution selling to their business model?
  • Are some of your partners finding it hard to innovate and become services-led?

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Marketing services

  • Do you rely on multiple agencies to deliver different services?
  • Is managing multiple agency relationships a job in itself?
  • Would it be more efficient if requirements could be delivered by one agency?

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