Waiting until buyers present themselves can mean missed opportunities and it can sometimes seem hard to build a more sophisticated approach in a quarterly-centric sales environment.
That’s why Outsource created its Nurture2SellTM program. This lead-nurture-as-a-service program includes:
- Marketing consulting to ensure the right messages reach the right prospects at the right time in the buyers journey.
- Design of a fully integrated lead-generation campaign including telemarketing, events, content marketing, digital and social.
- Ongoing monthly management by a dedicated account team.
- Daily lead and campaign statistics reporting.
Nurture2SellTM is a lead nurturing program designed for generating leads for B2B companies. It delivers high-value, content-driven campaigns that mirror complex purchase decision making.
Nurture2SellTM is a complete managed service. It includes consulting, pre-sales qualification of identified leads and end-to-end campaigns that nurture new leads.
It solves the challenge of finding the time, knowledge and resources to build and execute this kind of program in-house.
- create buyer personas so marketing activities are properly targeted
- build multi-channel activities that appeal to buyers wherever they consume information
- provide a powerful white-boxed marketing automation platform to drive your campaigns
- run your lead nurture process as a fully managed service.
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