PR & Marketing Group
Good data is at the heart of every marketing campaign and it can be hard to find and keep in a useable condition.
Data can age at more than 30 per cent per annum if left untouched, sometimes more in volatile industries where staff turnover is higher, which make it a constant struggle to ensure marketing campaigns continue to go to enough of the right people to have an impact.
To overcome this challenge, Outsource regularly sources campaign data from proven commercial providers for clients who have limited or unreliable lists of their own to work from.
We also build databases from desktop and phone-based research using our contact centre.
Other data services Outsource offers include:
Get your FREE marketing planner wallchart designed to be quick reference when you’re planning your sales and marketing activities. It shows major national and state-based dates you may need to think about to improve your campaign responses. It might help you work to a theme or simply avoid a clash.
The Outsource wallchart is offered for free to marketers, PR managers and communications specialists across Australia and New Zealand.
Complete the form to receive a copy of one of our planners and we’ll get them into the post to you straight away.