PR & Marketing Group
Selling complex products and services to organisational buyers takes time. Waiting until buyers present themselves is often too late in the sales cycle but it can sometimes seem hard to build a more sophisticated approach in a quarterly-centric sales environment.
That’s why Outsource created its multi-month, Nurture2SellTM program. This lead-nurture-as-a-service program includes:
Nurture2SellTM is a lead nurturing program designed for generating leads for B2B IT companies. It delivers high-value, content-driven campaigns that mirror complex purchase decision making.
Leads are progressively educated and nurtured over time, with appointment-setting calls focused on prospects demonstrating an interest.
Nurture2SellTM is a complete managed service. It includes consulting, pre-sales qualification of identified leads and end-to-end campaigns that nurture new leads.
It solves the challenge of finding the time, knowledge and resources to build and execute this kind of program in-house.
Get your FREE marketing planner wallchart designed to be quick reference when you’re planning your sales and marketing activities. It shows major national and state-based dates you may need to think about to improve your campaign responses. It might help you work to a theme or simply avoid a clash.
The Outsource wallchart is offered for free to marketers, PR managers and communications specialists across Australia and New Zealand.
Complete the form to receive a copy of one of our planners and we’ll get them into the post to you straight away.