PR & Marketing Group
Lead nurture campaigns are well suited to companies that sell high-value, complex products and services. Selling complex products and services to organisational buyers takes time, sales rarely happen quickly, and it’s critical to stay relevant to the prospect from the start to the end of the buyers journey.
Waiting until buyers present themselves can mean missed opportunities and it can sometimes seem hard to build a more sophisticated approach in a quarterly-centric sales environment.
That’s why Outsource created its Nurture2SellTM program. This lead nurture as-a-service program includes:
Nurture2SellTM is a lead nurturing program designed for generating leads for B2B companies. It delivers high-value, content-driven campaigns that mirror complex purchase decision making.
Nurture2SellTM is a complete managed service. It includes consulting, pre-sales qualification of identified leads and end-to-end campaigns that nurture new leads.
It solves the challenge of finding the time, knowledge and resources to build and execute this kind of program in-house.
Get your FREE marketing planner wallchart designed to be quick reference when you’re planning your sales and marketing activities. It shows major national and state-based dates you may need to think about to improve your campaign responses. It might help you work to a theme or simply avoid a clash.
The Outsource wallchart is offered for free to marketers, PR managers and communications specialists across Australia and New Zealand.
Complete the form to receive a copy of one of our planners and we’ll get them into the post to you straight away.