PR & Marketing Group
Events are a compelling way to connect with customers and prospects, particularly for B2B companies.
Selling high-value, complex products and services can require a lot more interaction with potential buyers. Running relevant events can be an efficient way to explain or demonstrate more complex concepts and position your company.
Events can be targeted at different parts of the buyers journey too. Top-of-funnel events can focus on less-qualified buyers who are in the early discovery stage of a purchase, while smaller, highly-targeted events can demonstrate specific technologies or showcase existing customers to an audience that is close to making a final decision.
To be effective, events need to run well, from the initial invitation through to the post-event follow up process. Good events showcase an organisation’s professionalism, brand values and customer-centricity.
Outsource helps B2B companies run compelling events.
Unlike many event-management specialist firms, Outsource offers a complete solution with services including;
Outsource regularly runs events from invitation C-level round tables in private function rooms through to multi-city channel roadshows and larger customer events.
Your FREE marketing planner wall chart helps you plan your sales and marketing activities.
It shows the dates each month of important international, national and Australian State events such as school holidays, parliament sitting days, state holidays, major shows, conferences and festivals and others.
The Outsource wallchart is offered for free to marketers, PR managers and communications specialists across Australia and New Zealand and is a popular ready-reckoner tool.
We POST these so please fill in your physical address details and we’ll get one in the mail for you straight away.